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How to Succeed On LinkedIn

  • The Greene Oak Pub Oakley Green, Windsor, SL4 5UW Windsor United Kingdom (map)

LinkedIn is the biggest professional network in the world and in the UK alone there are 25m users. It’s the best place to target professionals, particularly senior decision makers, which means it’s the most effective platform for Business to Business brands.

In this session, I will cover how the platform works, who uses it and why and why you should prioritise it for your brand. You will learn how the algorithm works.

Finally, I will teach you how to build a successful LinkedIn profile and how to evolve your strategy.

You will be provided with best practice examples so you can spend time reflecting on what good looks like, what this means for your strategy, what you are doing wrong and what you need to do more of including your supporting Content strategy.

You will come out of this session with simple tips you can implement right away and a clear understanding of how your strategy needs to evolve.


What Attendees Say:

'I recently attended one of Jocasta's workshops on how to best use social media for small and medium sizes business. I have attended other workshops on this issue before but Jocasta's was definitely the best. She has a depth of knowledge on this issue but she is able to present it in a very clear "to the point" manner that makes it very easy to understand. More importantly, it makes it easy to apply what you have learned. I now feel more confident that I know what I am doing when using social media. I wholeheartedly recommend Jocasta for her professional knowledge and her ability to communicate what truly matters.'

Gloria Prest, Founder, Mind in Focus

'I attended a workshop run by Jocasta on how to best use social media for small and medium sizes business. She presented a great deal of information for the attendees, but in an easy to understand and digest format. She knew her audience and how best to explain the direction their social media might go, giving relevant examples and explanations throughout. I came away with a good deal more information about social media platforms and ideas of how to best approach my own social media for my corporate photography business. Jocasta is highly knowledgeable in social media skills and I would recommend her workshop to anyone looking to improve their social media presence for business'.

Andrea Macleod, Founder, A+ Photography

Presenter Biography: Jocasta Tribe:

Jocasta is Founder of ‘Marketing for Mums’ that provides Marketing Services to Mums looking to launch and grow profitable businesses. The services include Marketing Strategy, Planning, Mentoring, Training, Campaign, Social Media & Event Management through to a fully outsourced marketing solution.

Jocasta is a graduate of the Chartered Institute of Marketing & most recently the Digital Mums Advanced Diploma in Strategic Social Media Management. She is also one of only a few Certified Digital Mums Social Media Trainers. During her 20 year marketing career, she has worked for a range of businesses from large corporate technology companies to small charities & start-ups.